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“Hello, world!” is a real installation for the virtual globe of
the software Google Earth. A Semacode measuring 160 x 160 meters was mown into a wheat field near the town of Ilmenau in the Land Thuringia. The code consists of 18 x 18 bright and dark squares producing decoded the phrase “Hello, world!”.
The project was [...]

Une vidéo de marketing viral et kungfunguesque pour diffuser l’usage du code QR.
[youtube]http://www.youtube.com/watch?v=WDQ5sCFwqHA[/youtube]
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